Client
Swim Academy Network
Seb and the team at Swim Academy Network were finding it difficult to manage their existing Squarespace site as their business was booming and new programs and swimming pool locations were being added to their impressive elite swimming network.
They needed a new, more modern solution, with a design that could help them stand out from a very crowded pack of competitors.
We designed and developed an industry-leading website for Swim Academy Network that not only helped them differentiate themselves from hundreds of other swim clubs around Australia, but helped their growing team easily update and add to the site via the simple Webflow CMS and editor.
The new site shows off the club's growing list of pools around Melbourne, and gives swimmers and their parents a simple way to learn about SAN's services.
feature #1
Showcasing the amazing network of Melbourne swim schools
feature #2
Social proof from SAN’s happy community of swimmers
feature #3
Engaging, animated design to bring the SAN brand to life
feature #4
Simple visual editor for the SAN team to make quick updates
Learn more about the Webflow editor
feature #5
Providing a simple way for swimmers to sign up
feature #6
Behind the scenes: Webflow’s powerful content management system
feature #7
feature #8
Our swimmers needed a robust system for logging their workouts. We tried a bunch of solutions but none of them could handle the specific parameters we wanted to track. Merino Studio built us a custom app that fit the bill perfectly. Since 2020 we've added heaps of new features to the app with their help. Highly recommended!
Seb and the team have a powerful website that they use on a daily basis when marketing their business to new swimmers.
Since launch, we have helped the SAN team add new pages and built a custom application for helping them manage their swimmers.
Before
- Slow, cumbersome Squarespace site
- Not getting many leads through the website
- Hard for the team to make major updates
- Outdated, bland design
- Website was not suitable for the company's future growth
After
- Fast, SEO-optimised Webflow site
- Tons of new leads through conversion-focused lead forms
- Simple editor makes content updates easy
- 100% custom design for standing out in a crowded industry
- Modular, scalable structure allows for new pages to be added easily
- Ongoing support for the SAN team
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Merino Studio crafted our website to perfection! Their creativity and professionalism were outstanding. From design to functionality, they captured our vision perfectly. Our brand shines through, and the user experience is seamless. A top choice for web development – highly recommended!
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