Client
MI Engineers
MI Engineers, with a global team and operations, does important and complex work on some of the world's biggest infrastructure projects. But their website didn't accurately reflect the impressive heights of their organisational mission.
To accompany with their ongoing rebrand and logo redesign, the MIE team reached out to us to design their new Webflow website.
We worked with the MIE team to completely reimagine their site architecture, to focus on improving sales via the user journey throughout the site.
We rebuilt the navigation structure from the ground up, and then used their new brand guidelines to develop a powerfully simple Webflow site that helps them convert site visitors to clients.
feature #1
Powerful mega menu for easy navigation, to help users find what they need
feature #2
Showcasing the amazing MI Engineers team
feature #3
Advanced filtering for finding case studies
feature #4
Simple visual editor for the MI Engineers team to make quick updates
Learn more about the Webflow editor
feature #5
Behind the scenes: Webflow’s powerful content management system
feature #6
feature #7
feature #8
MIE's new site not only reflects their evolving brand identity, it is super easy for their team to manage as they scale their marketing efforts.
Before
- Difficult for the MIE team to manage their website
- Outdated, unappealing design
- Information about services difficult to find
- Case studies weren't being used to their potential
After
- Simple content editor makes it easy for the team to update the site
- Modern design aligned with the team's high quality services
- Simple user journeys helping visitors learn about MIE's services
- High quality online library of case studies
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Dozens of new leads per month
